Giveaway: The Business Model Innovation Factory
Giveaway: When you leave a comment (or Tweet, Facebook, LinkedIn — remember to cc me) you’ll be entered to win a signed copy of The Business Model Innovation Factory by Saul Kaplan (@skap5), the founder and chief catalyst of the  Business Innovation Factory (BIF). The giveaway will close at midnight (ET) Friday, June 1; I’ll announce the winner on June 2.
Several weeks ago, I bought a copy of The Business Model Innovation Factory, which according to NY Times bestselling author Dan Pink,  is a book about “how to take an innovation from a napkin sketch to market share,  and to create your own innovation factory.”
One of the first pieces of advice I give entrepreneurs is “iterate on your business model, being patient for growth, impatient for profits.” Yet, I find that the term “business model” abstract, even nebulous.  Or as Kaplan writes,  ”If you ask any 10 people in your organization to describe your current business model, will the answers be even close?” 
To get you started on consuming his ideas (and make it easy to participate in the giveaway!), here are some tweet-ready snippets:
“A business model is a story about how an organization creates, delivers and captures value.” -@skap5
“Business model innovators are inspiration accelerators.”-@skap5
“One of the most important tools for any business model innovator is storytelling.” – @skap5
“No one shares business model stories because they are taken for granted.” – @skap5
Law of disruption:Â “Even Netflix is in danger of being netflixed.” – @skap5
“Using understandable language is essential to advancing new ideas and compelling action.” – @skap5
“Business model = How does your organization create value? Deliver value? Capture value?”
Sustaining innovation:Â “death by a 1,000 initiatives”. – @skap5
“A business model innovation factory is a platform, not a project.” – @skap5
“You want to business model innovation? Empower IT.” – @skap5
“You want business model innovation? See the world through the lens of the customer.” - @skap5
“Business model innovation is a team sport involving random collisions of unusual suspects.” – @skap5
“Business model innovation is a design process:Â generative, experimental, iterative.” – @skap5
You want business model innovation? Make systems-level thinking sexy.” – @skap5
“Innovators are less interested in climbing up learning curves than swinging like Tarzan from curve to curve.” @skap5
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P.S. Saul Kaplan will be speaking at Cambridge Innovation Center (near Boston) on Thursday, May 31 — I will be there for the 6pm session.
Thanks for offering this giveaway Whitney! I bought Saul’s book the same day I bought Dare, Dream, Do – both are outstanding. If I am lucky enough to win, I’ll be giving The Business Model Innovation Factory to one of my team members. Congrats on your fine book.
Scott
Whitney, let me expound upon a question you posed. You asked what answer would you get if you asked 10 people in your firm what your business model was … was your company’s message was.
What if you asked 10 of your customers the same question? What answers would you get? How is your firm at conveying the message of who they are an what they stand for?
Once you do that – I believe everything else will take care of itself.
Thanks Scott! I love that you bought the books as a pair.
That is an interesting point Clay.
I love the reverse engineering aspect of this. It would be interesting to see if there is more or less consensus from customers around the business model than from the people in the firm.
Have long been a student of business model change and as an inventor of the term ‘decision engineering’ I am always keen to read how much more business models can evolve and develop. Am currently working on building new tools to be able to measure performance improvements from business model change – a gap in the market we believe. Soon that gap will be closed. See http://www.centimexperformanceimprovement.com
Ps looking forward to receiving my copy of Dare Dream Do which is coming over the seas by post (I hope)
Mark
Can’t wait to read it.
Whitney, I look forward to the opportunity to read “The Business Model Innovation Factory”. I have not read Soul Kaplan. Thanks!
Oz
Thanks for the opportunity I have BMIF for kindle, great book and tips Would dearly live the signed hard copy
Wonderful on dare, Dream, Do Mark — thank you for letting me know! Enjoy!
You’ve won Mark.
What is your mailing address – and we’ll send a signed copy of Saul Kaplan’s book “Business Model Innovation Factory” over. DM me if that is easier!
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